About Floyd

Floyd is changing the way people buy and engage with furniture. Our products are built around the idea that well-designed furniture should be accessible, long lasting, and ship to your door (not to mention beautiful!). We create innovative products that challenge the common convention of furniture and the experience buying it. Floyd is a venture-backed company with over $6m raised to date.

Where You Come In

At Floyd, we have laid the groundwork for an aggressive growth trajectory. As the backbone of growth, the Floyd marketing team is working to develop a customer centric digital ecosystem. You will help manage and collaborate with the marketing team to carry out effective campaigns - ultimately expanding the capabilities and effectiveness of the marketing organization as a whole.  The ideal candidate will have digital marketing experience, excellent communication skills and experience coming up with creative ways to boost brand growth.

What You'll Do

• Manage digital ad campaigns on platforms including AdWords, Facebook, Instagram and Email
• Measure and report performance of all digital ad campaigns, and assess against KPIs
• Identify trends and insights, and optimize spend and performance based on the insights
• Plan, execute, and measure experiments and conversion tests
• Develop and implement creative for digital campaigns including copy and design
• Conduct  ongoing optimization of the customer user experience at all digital touch points, to be tracked across the consumer journey, at each channel level
• Evaluate innovative opportunities for user acquisition growth, including influencer, affiliate, TV, radio and direct mail
• Work with department lead to adopt these new marketing channels and strategies - then measure effectiveness

This Might Describe You

• Bachelor’s degree in business, marketing, or a related field
• 2+ years experience working in digital marketing platforms including Facebook and AdWords
• 2+ years experience analyzing data and making decisions based on analysis
• Ability to quickly learn new technologies and platforms
• Excellent verbal and written skills
• Strive for excellence and continuous improvement — for yourself and others
• Enjoy collaboration and working in a team environment
• Left and right brain thinker
• Email marketing experience a plus

Benefits

• Competitive pay
• Health coverage
• 401k with employer match
• Flexible PTO and Paid Parental Leave
• Amazing mission-driven work culture
• Opportunity to shape the future of a high-growth, venture-backed company!